Reach for the Stars
Strategic marketing is your roadmap to the future.
We begin the planning process by gathering research about your products and services, your competition, the marketing environment. We conduct a planning session with you and your colleagues, invest in market research, conduct interviews with your present customers and members of your target audience. Only then can we definitively gage where things stand and document where you can head.
Then it’s time to initiate and implement the tactics that deliver on clearly stated quantitative and qualitative objectives, including:
- Designing your corporate logos and brands, developing new tags and positioning statements.
- Implementing an appropriate search and social media strategy to generate the leads required to attain and surpass your goals.
- Building a website that credibly conveys your story, while adding a huge layer of automation to ease your support needs.
- Creating and deploying email campaigns, including eNewsletters, promotional emails and automated messaging.
- Designing a trade show display and associated signage.
- Printing brochures and other collateral materials to hand out to customers and prospects and for use as PDF downloads.
Our team of experienced professionals will manage your single need, or an entire campaign, using an array of integrated marketing tools, with the objective of placing your name in front of your customers and/or engaging your prospects in order to keep your pipeline filled.